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Studebaker Competed with "Unique Designs and Powerful Engines"



LangeGregWithStudebakerPresident2015-04-25.jpg

"Greg Lange, 53, with his two-tone 1955 Studebaker President, near his home in Edmonds, Wash." Source of caption and photo: online version of the WSJ article quoted and cited below.



(p. D4) I've always rooted for underdogs.


. . .


Studebaker wasn't a big Detroit corporation. It was a smaller company out of South Bend, Ind., and had to be highly imaginative to compete with Ford and General Motors. This resulted in unique designs and powerful engines. The one in my President is called a Passmaster (a 259 cubic inch V8); the meaning is obvious.



For the full interview, see:

Greg Lange as told to interviewer A.J. BAIME. "Studebaker: President Still in Office." The Wall Street Journal (Weds., April 8, 2015): D4.

(Note: ellipsis added.)

(Note: the online version of the interview has the date April 7, 2015, and has the title "Studebaker: Still Stands Out After 60 Years." Where the online version differs from the print version, the quoted passage follows the online version.)






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