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Innovators Need Time for Tedious Tasks



(p. 3) Innovation isn't all about eureka moments. In fact, the road to creative breakthroughs is paved with mundane, workaday tasks. That's the message of a recent study that might as well be titled "In Praise of Tedium."

In the study, researchers sought to examine how extended periods of free time affect innovation. To do this, they analyzed activity on Kickstarter, the crowdfunding website, in nearly 6,000 American cities.


. . .


Over a period of about nine months, the researchers found a sharp increase in the number of new projects posted during the first few days of school break periods. The spike, they suggest, is tied to people having more time to perform the administrative aspects of Kickstarter projects -- working on a manufacturing plan, say, or setting up a rewards schedule. While people may be using some stretches of free time to nurture those much lauded light bulb moments, the process of innovation also appears to require time to carry out execution-oriented tasks that are not particularly creative but still necessary to transform an idea into a product, the study indicates.



For the full story, see:

PHYLLIS KORKKI. "Applied Science; Good Ideas Need Time for Tedious Legwork." The New York Times, SundayBusiness Section (Sun., AUG. 16, 2015): 3.

(Note: ellipsis added.)

(Note: the online version of the story has the date AUG. 15, 2015, and has the title "Applied Science; Looking for a Breakthrough? Study Says to Make Time for Tedium.")


The academic paper summarized in the passages quoted above, is:

Agrawal, Ajay, Christian Catalini, and Avi Goldfarb. "Slack Time and Innovation." Rotman School of Management Working Paper #2599004, April 25, 2015.






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